Product Development

What follows is a list of the dental products that I launched as a Product Manager, a Marketing Manager, as Director of Sales & Marketing or as an independent consultant.

Naturally, I had varying degrees of involvement in the product development, but I was always responsible for co-ordination or supervision development of product literature, advertising, publicity releases and, most often, pre-market evaluations, Instructions for Use and packaging.

Some of these are still market leaders in their respective categories, some are now obsolete and lost to history.